Introducing your fundraising HQ
The Pipeline Tracker is your single source of truth. It’s a visual workspace built specifically for the fundraising journey. It helps you move investors through your process with purpose, ensures no one is forgotten, and gives you back control. Unlike a generic spreadsheet, it’s designed for the unique steps of securing capital.The Pipeline Tracker is purpose-built for fundraising workflows. Every feature—from stages to notes to exports—is designed around how founders actually raise capital.
How you gain the upper hand
See your entire raise at a glance
Instantly understand your momentum. A visual pipeline shows you how many investors are in each stage, so you know exactly where to focus your energy next.
Progress with precision
Move investors through tailored stages with a clear action plan for each step. Know what to do next, every time.
Never miss a follow-up
Assign owners and track every note and action in one place. Context is always at your fingertips, making every conversation more informed and effective.
Organize on your terms
Create custom sets and labels to group investors by vertical, geography, or priority—so you can view and manage your pipeline exactly how you need to.
Your tracker, your strategy
Take immediate action
Right from an investor’s card, you can Start a Conversation or Apply for Funding. One click opens our tools to send a personalized email or even a message on LinkedIn. Another click takes you directly to their application portal.Start a Conversation
Send a personalized email or LinkedIn message directly from the investor card.
Apply for Funding
Navigate directly to the investor’s application portal with a single click. Stay in flow and spend less time searching.
We keep you in flow, so you spend less time switching apps and more time building relationships.
Your fundraising funnel
This is your core workflow. Each column is a stage, representing a key milestone in your journey with an investor. From Identified all the way through Closed/Signed, Closed/Lost, or even Disappeared, you have a complete picture of your progress.Identified
Investors who match your criteria enter your pipeline here. This is the top of your funnel.
Track conversations with notes
Click Add Note to log call summaries, investor feedback, or personal details. This builds a rich history so you or your team can pick up any conversation, fully informed. No detail gets lost in an inbox.What should I log in notes?
What should I log in notes?
Log anything that adds context: call summaries, follow-up action items, investor preferences, feedback on your pitch, personal details mentioned in conversation, or timeline cues. The richer the history, the more effective your next touchpoint.
Can my team see the notes I add?
Can my team see the notes I add?
Yes. Notes are shared across your team within the pipeline, so any team member can pick up a conversation fully informed—no separate Slack threads or email chains needed.
Create custom sets for any need
Beyond the pipeline, create custom sets like “Top-Tier Leads,” “Warm Intros,” or “Climate Tech Focus.” Label and group investors to slice your data and strategize for different outreach campaigns or reporting needs.By Priority
Tag investors as high, medium, or low priority to focus your outreach where it counts most.
By Vertical
Group investors by sector—fintech, healthtech, climate—to tailor your messaging and strategy.
By Geography
Segment by region to manage timezone-specific outreach or target local capital markets.
Export your data for full control
Need to share a snapshot with your board or run deeper analysis? Export your entire pipeline—with all its notes and stages—as a clean CSV file in one click. Your data is always yours.The bottom line
The Pipeline Tracker turns fundraising from a reactive task into a strategic operation. You’re not just keeping a list—you’re managing a process designed to close your round.Ready to take control of your pipeline? Head to your Pipeline Tracker and start managing your raise with clarity and confidence.